New balance made only 44-pairs of 3D-printed shoes for $400!
Late last year, New Balance announced it was working on a limited edition sneaker with a 3D-printed midsole, which would be released sometime this April. Well it's April, and that sneaker, called the Zante Generate, will be available to purchase this week. Buying a pair won't be that easy though, because New Balance is only making 44 pairs, and you'll need a cool $400 to snag one of them. “New Balance is at the forefront of 3D printing and has been utilizing this exciting and innovative technology to customize product for our athletes for a number of years,” says New Balance President and CEO Robert DeMartini. “Our unique position as both a manufacturer and retailer allows us to bring the world’s first 3D printed running midsole to market. The Zante Generate demonstrates the strength of New Balance design and innovation and will allow consumers to own a piece of running technology history.” To print the midsole, New Balance used a "selective laser sinterin...